In this product guide, we cover Sportswear Manufacturers in China and look into the specifics of importing private label and custom-designed fitness apparel.
Keep reading, and learn more about production clusters, material specifications, and product customization.
In addition, we also explain what you must know about relevant textiles regulations, including substance restrictions, technical standards, and labeling requirements.
Sportswear Manufacturers, a title that can be applied to Apparel producers of a wide variety of products, are (with notable exceptions) concentrated in Fujian and Guangdong. Instead, they are part of the larger apparel industry. Sportswear buyers shall consider visiting the following cities:
As with all suppliers, Sportswear manufacturers are specialized. Textiles manufacturers can in general be said primarily be specialized in certain product categories, materials, and target markets. Below follows a list of common product areas in the industry:
Sportswear buyers can generally rely on materials and components supplied by the Apparel manufacturers’ subcontractors. However, the quality of the materials on offer, differs, as Apparel manufacturers do not only specialize in areas – but also price segments. While a supplier may be ‘reliable’, that is not saying they are focused on high-end Sportswear.
Quality can only be defined in technical terms. As such, the first step of the process is to draft a material specification. When buying Sports and Fitness Apparel, this must be included:
Importers are wise, to begin with, a somewhat flexible material specification, as the manufacturer must be able to match corresponding fabrics. OEM fabrics can be purchased but should be avoided unless you have highly specific material requirements.
A material specification is complemented by a design drawing, both of which must be included in the buyer’s Tech pack. Today, however, many apparel companies buy private label (ODM) products, rather than custom-designed (OEM) clothing.
As the applied procurement and product development procedure is very different between ODM and OEM, we compare the key points in the table below:
ODM SPORTSWEAR | OEM SPORTSWEAR | |
---|---|---|
Reference Sample | Provided by the supplier | Provided by the buyer |
Sample Photos | Provided by the supplier | Provided by the buyer |
Material Specifications |
1. ‘Guideline specifications’ provided by the buyer.
2. The supplier provides counter samples of the fabrics that correspond (to a varying degree) to the buyers ‘Guideline specs’
|
1. ‘Guideline specifications’ provided by the buyer.
2. The supplier provides counter samples of the fabrics that correspond (to a varying degree) to the buyers ‘Guideline specs’
Alternative B: The supplier purchase OEM fabrics made entirely according to the buyer's specifications
|
Design Drawings | Provided by the supplier | Provided by the buyer |
Measurements | Size table provided by the supplier | Size table provided by the buyer |
Colors | Selected from suppliers color card or standard fabric colors | Option A: Selected from suppliers color card or standard fabric color
Option B: Selected from Pantone color card |
Logos & Embroideries | .ai or .eps files provided by the buyer | .ai or .eps files provided by the buyer |
Labels | .ai or .eps files provided by the buyer | .ai or .eps files provided by the buyer |
Sportswear is often made of coated fabrics, and other technical textiles (often called preference fabrics). Such textiles are often both branded and patented and are therefore not readily available in the same way as generic cotton or polyester fabric.
These high-end fabrics are often manufactured outside of China, for example in Italy, Japan, and Korea.
Technical fabrics manufacturers can ship fabrics to your supplier in China, to do the cutting, sewing, and packaging. However, you will need to contact them directly and coordinate the shipment to China.
Sports and fitness wear are, in some countries and markets, subject substance regulations. As far as I am aware, such regulations apply to most consumer products, including textiles, and don’t apply specifically to Sportswear. Buyers in the United States and the European Union must be aware of the following:
MARKET | REGULATION | DESCRIPTION |
---|---|---|
EU | REACH | REACH (Registration, Evaluation, Authorisation, and restriction of Chemicals) restricts the usage of chemicals and heavy metals in all products, including Sportswear and other textile goods. Third-party compliance testing is not required by law, but non-compliance results in fines and a forced recall. |
US | CA Prop 65 | California Proposition 65 restricts more than 800 substances in consumer products, including Sportswear and other apparel. Compliance is required for all companies with more than 10 employees, selling in, or to buyers in, California. |
US | FHSA |
FHSA (Federal Hazardous Substances Act) restricts various substances, some of which are found in textiles – for example, Formaldehyde.
|
Ensuring compliance requires Sportswear importers to apply a comprehensive testing strategy. Normally, the first step of this process is to limit the supplier selection to those able to produce verifiable test reports.
However, as many experienced Apparel buyers already know, many manufacturers lack an extensive compliance track record, making it hard to tell whether a supplier is truly able to control its incoming materials.
In fact, many suppliers themselves are unsure if their products are compliant with overseas standards.
As far as I am aware, the most efficient way to verify compliance, when buying apparel, is to first confirm materials and colors, which are submitted for compliance testing very early in the process. If possible, in parallel with sample development.
Buyers of Sportswear shall also consider a range of other, non-mandatory, performance testing procedures, including the following:
Fabric samples can be tested in Mainland China or Hong Kong, where several accredited European and American testing companies are present.
However, Sportswear manufacturers require the buyer to pay all third party fees, including for substance and fabric performance testing. For reference, a variety of EU and US technical standards for textiles can be found here:
Most other markets base their standards to largely, sometimes entirely, on American or European Union standards.
Importers are required to ensure compliance with all local labeling requirements. The scope of regulations varies by country and market, but tends to include the following:
Never assume that your supplier is aware of how clothing must be labeled in your market. Asian contract manufacturers, including Chinese, are accustomed to making goods entirely according to the buyer’s specifications, including for labeling.
Yes, that’s the case even when buying ODM products. To avoid compliance issues, provide your suppliers with ‘ready-made’ .ai or .eps label files, and its placement specified in the design drawings of the Backpack.
It can be hard to go from a design drawing to a finished product. To help you manage the entire process – from creating a specification to sampling and quality control – we created a Starter Package for sportswear:
a. Sportwear Manufacturer Lists
b. Product Specification Templates
c. Sportwear Label Samples
d. Tutorials, Video Walkthroughs and Task Lists that guide you step-by-step through the entire process
In addition, you can also book quality inspections, lab testing, and shipping directly from the platform